FC Augsburg have launched a series of campaigns under the slogan #augsburghältzusammen2020 (#augsburgstickstogether2020) in order to show a sign of solidarity in these difficult times due to the Coronavirus. Among other things, the club has set out measures to support and strengthen the local economy in Augsburg in order to help soften the consequences of many businesses having to close. Local, self-owned companies in Augsburg can therefore register for a digital donation platform free of charge, which fans will be able to donate to.
FCA and Augsburg Marketing have joined together to send out a signal of solidarity and support the local economy in this difficult period. Restaurants, pubs and kiosks have all suffered hugely from the current crisis and are in need of support. Fans can access the donation website via the link www.augsburghältzusammen2020.de, and can then select a company that they wish to donate to.
“Through this platform we want to give everyone the opportunity to provide some financial support, as well as making their own personal contribution to their community. Therefore, on the one hand we are calling for companies to register themselves on the platform. But we are also asking for as many people as possible to support these companies with any sort of donation,” said Sporting Director Michael Ströll.